Over the past year, AOL’s video programming priorities have shifted to include a greater focus on live entertainment. At its NewFronts event, the digital media company announced its plan to further its live streaming efforts with a new studio for its interview series, AOL Build.
AOL has been hosting Build installment at its New York City headquarters for several more than 800 episodes, but the show’s new space, which will encompass 13,412 square feet, will bring in members of the general public to serve as its audience. While there, attendees will be able to interact with AOL’s guests, who will be big names in pop culture and entertainment. Suzanne Lindbergh, the Svp and Gm of Build, told Tubefilter she sees the show as a convenient-yet-unique part of the promotional circuit. “They go to The Today Show in the morning, they come here after that, and then they go to...
AOL has been hosting Build installment at its New York City headquarters for several more than 800 episodes, but the show’s new space, which will encompass 13,412 square feet, will bring in members of the general public to serve as its audience. While there, attendees will be able to interact with AOL’s guests, who will be big names in pop culture and entertainment. Suzanne Lindbergh, the Svp and Gm of Build, told Tubefilter she sees the show as a convenient-yet-unique part of the promotional circuit. “They go to The Today Show in the morning, they come here after that, and then they go to...
- 5/4/2016
- by Sam Gutelle
- Tubefilter.com
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