Entertainment One Goes ‘Insane’ For Movie On Crooked Discount Appliance Sales King Crazy Eddie

  • Deadline
Exclusive: Entertainment One has set up Insane, a film based on the wild life of Eddie Antar, the late consumer electronics king who wound up serving six years in prison for perpetrating one of the greatest securities frauds in history. Peter Steinfeld, who wrote 21, has written the script and an exclusive rights deal has been made with Sam E. Antar, Eddie Antar’s criminal co-mastermind and cousin. eOne will finance. Greg Berlanti, Sarah Schechter, Peter Steinfeld, DeShawn Schneider, Mandy Stein will produce with Sam E. Antar serving as an Associate Producer.

eOne is currently seeking a director with plans to start production next spring. Michael McGrath will oversee with Schechter for Berlanti Productions.

Anyone of a certain age who grew up in the New York metropolitan area had the discount appliance/stereo/TV chain Crazy Eddie burned into their retinas by the endless in your face commercials featuring a frenzied
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