Lyon, France — Manuel Chiche
is riding high. Since June, his boutique distribution outlet The Jokers
set admission records with Bong Joon-ho’s “Parasite
,” selling nearly 1.7 million tickets in France and still going strong as the film heads into its 19th week in theaters. Indeed, “Parasite
” is now the second most successful Palme d’Or winner of the 21st century at the French box office – but don’t expect Chiche or any of his outfits to scale up as a result.
“We want to remains as artisans, in a business that doesn’t always allow for that,” says the French exec, who also runs reissue outfit La Rabbia. On the occasion of this year’s Lumière Festival, Variety sat down with Chiche for a kind state of the industry on the French reissue landscape.
Is there a particular time of year most amenable to reissues?
In France, it’s always in the summer.