IFC Films is offering embattled indie theaters hundreds of films from its library to screen when they re-open from their mass Covid-19 related shutdown.
The movies, which include such IFC classics as “Y Tu Mama Tambien” and “Boyhood,” will be made available to cinemas without any rental fees. The retrospective program boasts roughly 200 films. Theaters will not be charged any film rental.
“We are honoring the partnership we’ve had with theaters over the last 20 years and we’re sending them a message of solidarity and gratefulness,” said Lisa Schwartz, co-president of IFC Films. “They’ve been with us since beginning and when they come back, we want to be there with them.”
The indie studio is currently celebrating its 20th anniversary and had been putting together programming to honor the occasion. After coronavirus closed most theaters in March, IFC began to rethink its plans.
“This was a positive way...
The movies, which include such IFC classics as “Y Tu Mama Tambien” and “Boyhood,” will be made available to cinemas without any rental fees. The retrospective program boasts roughly 200 films. Theaters will not be charged any film rental.
“We are honoring the partnership we’ve had with theaters over the last 20 years and we’re sending them a message of solidarity and gratefulness,” said Lisa Schwartz, co-president of IFC Films. “They’ve been with us since beginning and when they come back, we want to be there with them.”
The indie studio is currently celebrating its 20th anniversary and had been putting together programming to honor the occasion. After coronavirus closed most theaters in March, IFC began to rethink its plans.
“This was a positive way...
- 4/21/2020
- by Brent Lang
- Variety Film + TV
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