Brian Walsh.
The Covid-19 crisis and loss of live sport have taken a heavy toll on Foxtel, resulting in mass redundancies and stand-downs – but Brian Walsh sees several positives for the platform.
Foxtel’s executive director of TV believes the additional time writers are devoting to development will result in even higher quality drama.
He’s confident its low-cost entertainment streaming service, a sibling to Kayo Sports, which is due to launch in four or five weeks, will appeal to the 70 per cent of the population that doesn’t subscribe to Foxtel or who aren’t willing to pay for its premium product.
And he hopes that giving Fox Sports’ customers free access to the drama, movies and lifestyle tiers will reinforce to sports fans the value of the platform’s scripted and non-scripted content.
In addition, with most of the population in lockdown, Foxtel has seen a 105 per cent...
The Covid-19 crisis and loss of live sport have taken a heavy toll on Foxtel, resulting in mass redundancies and stand-downs – but Brian Walsh sees several positives for the platform.
Foxtel’s executive director of TV believes the additional time writers are devoting to development will result in even higher quality drama.
He’s confident its low-cost entertainment streaming service, a sibling to Kayo Sports, which is due to launch in four or five weeks, will appeal to the 70 per cent of the population that doesn’t subscribe to Foxtel or who aren’t willing to pay for its premium product.
And he hopes that giving Fox Sports’ customers free access to the drama, movies and lifestyle tiers will reinforce to sports fans the value of the platform’s scripted and non-scripted content.
In addition, with most of the population in lockdown, Foxtel has seen a 105 per cent...
- 5/3/2020
- by The IF Team
- IF.com.au
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