Ctam Press Tour 2020: The Winners and Losers of the Summer’s Virtual Sessions

Ctam Press Tour 2020: The Winners and Losers of the Summer’s Virtual Sessions
The 2020 installment of the Television Critics Association Summer Press Tour was unprecedented: Officially, the TCAs were cancelled, but members were still able to attend virtual events organized by PBS and Ctam (Cable and Telecommunications Association for Marketing) in order to showcase various networks’ upcoming fall slates.

Netflix even made its way to the industry event, while WarnerMedia and NBCUniversal’s new HBO Max and Peacock streaming services finally had the chance to strut their stuff to television journalists and critics. Still, the format — with panelists teleconferencing in for panels and journalists typing their questions into a queue — made for a stripped down and uncharacteristically low-key event that boasted far less announcements than official, fully attended TCAs of the past.

Several companies made the best of the difficult situation and showcased a variety of interesting titles during their panels at the Ctam Press Tour. And as always, several corporate attendees did…
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