Disney Debunks 4K Blu-ray Rumors, Will Release on a Case-By-Case Basis

Disney Debunks 4K Blu-ray Rumors, Will Release on a Case-By-Case Basis
Reports have recently circulated online that Disney is planning on (mostly) doing away with future 4K Ultra HD physical media releases of its library titles. Unless it is a new release from a major franchise in the future, such as Star Wars, Marvel or Pixar, 4K is allegedly off the table. Now, Disney has responded to the rumors. While they debunk it to some degree, the statement can be read in a lot of ways. A Disney spokesperson had this to say about it.

"There are no plans to discontinue releases in a particular format. We evaluate each release on a case by case basis and pursue the best strategy to bring our content into consumer homes across platforms that meet a variety of demands."

There are several things important about this. For one, the statement was not attributed to anyone specific within the Disney ranks. Merely an unnamed "spokesperson.
See full article at MovieWeb »

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