Colin Kaepernick Docuseries, Jaden Smith Activism Show Highlight Snapchat Originals Unscripted Slate

Colin Kaepernick Docuseries, Jaden Smith Activism Show Highlight Snapchat Originals Unscripted Slate
Snap Inc. announced five new and two returning docuseries and unscripted originals as part of the company’s ramping up of its Snap Originals slate.

The social platform, which says it reaches 90% of all 13-24 year-olds and 75% of all 13-34 year-olds, has now released 100 original shows and has a few hundred more in various stages of development. Two of the series (see the full list below) are docuseries The Solution Committee with Jaden Smith and a third season of Complex Media’s Vs The World focused on former NFL quarterback Colin Kaepernick.

The slate announcement was made Tuesday as the company took part in virtual panels at Advertising Week. In addition to the programming news, the company said its First Commercial offering would leave beta and roll out to all U.S. advertisers later this month. The initiative lets ad buyers take a position as the first six-second ad that
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