Partnership to End Addiction Launches with National Campaign Featuring Music by The Lumineers

Partnership to End Addiction Launches with National Campaign Featuring Music by The Lumineers
Partnership to End Addiction announced its launch today with a campaign emphasizing the importance of personal connection in addressing our nation’s addiction crisis.

A 3D-animated series of advertisements features music by Grammy-nominated band The Lumineers. The nonprofit also released a podcast hosted by Emmy Award-winning journalist and bestselling author Elizabeth Vargas.

“Following the merger of two leading addiction nonprofits, we are now a combined organization helping family members embrace the critical role they play in ending addiction,” said Creighton Drury, Chief Executive Officer at Partnership to End Addiction. “When we foster strong connections with loved ones, we see better outcomes in prevention and treatment – and in strengthening families and communities as agents of change in transforming the way our nation addresses addiction.”

Building on a history of iconic public service announcements, the Partnership is seeking to reach parents and caregivers through television, print, radio and digital media. The “Start
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