Gradual return of cinemas in Brazil driving "low but significant" attendance

Gradual return of cinemas in Brazil driving
Warner Bros’ Tenet premiered on October 29.

With the recent and gradual reopening of cinemas in Brazil, there are now around 1,570 screens in operation in the country after the multiplex sector took a heavy hit.

According to the Brazilian Association of Multiplex Cinema Operator Companies (Abraplex), the estimated loss to cinemas located in shopping centres so far this year has been $312.6m (Brl 1.8bn).

However new figures have given cause for cautious optimism.

Since the major chains Cinemark and Cinépolis reopened last week, the number of tickets sold reached 133,000 and box office totalled $382,000 (Brl 2.2m), according to local theatrical tracking firm Filme B.
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