The Samsung Galaxy will exclusively host regular mobile gaming challenges and events.
The companies formalized the agreement in a live Twitch Rivals broadcast during CES, which is being held virtually this year due to Covid-19. Gaming and live-streamed esports were already on the rise heading into the coronavirus pandemic, but they have seen a surge of interest during widespread shutdowns and remote work and school.
Among the elements of the partnership will be “Twitch Rivals Mobile Challenges,” which will gather top streamers and top mobile gaming franchises for “marquee entertainment moments,” a press release said. “Mobile Mondays” will be a year-long tournament with cash prizes and other benefits for users. And “Mobile Gaming Heroes” will anoint “the next generation of mobile gaming heroes,” who will produce original content,