Johnny Depp’s Scandal-Plagued ‘City of Lies’ Is the Recipe for a VOD Hit

Johnny Depp’s Scandal-Plagued ‘City of Lies’ Is the Recipe for a VOD Hit
Blend one well-known name with scandal; add an appealing subject. Bake in theatrical visibility and fold in home-friendly pricing. Best served with stale alternatives. With this well-tested recipe for VOD success, the long-delayed “City of Lies” stands out this week.

The troubled 2018 film stars Johnny Depp and Forest Whitaker as Los Angeles detectives investigating the murders of Notorious B.I.G. and Tupac Shakur. Open Road filed for bankruptcy shortly after it acquired the film. Legal and pandemic issues followed, and then Saban stepped in. A March 19 theater release roused $565,000; two weeks later, it debuted on VOD. It’s a trajectory similar to the one recently enjoyed by the disgraced Armie Hammer, who stars opposite Gary Oldman in another VOD hit, “Crisis.”

Priced at $6.99, “City of Lies” took first place at AppleTV, #4 at GooglePlay (both ranking by number of rentals) and an impressive fourth place at FandangoNow (which lists by revenue earned
See full article at Indiewire »

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