The recent performance of the Golden Globes, Grammys and SAG Awards should make the producers of this month’s Oscars nervous. So far this year, year-to-year viewership for The CW’s Critics Choice Awards dropped 69%; NBC’s Golden Globes ceremony was down 62%; TNT and TBS’ simulcast of the SAG Awards dipped 52%; and CBS’ Grammys telecast fell 51%.
Last year’s Academy Awards, in which “Parasite” took best picture, averaged 23.6 million viewers — making it the lowest-watched on record. If this year’s trend continues, a 50% drop would bring it down to the shockingly low level of around 12 million.
The all-time peak remains 57.2 million