Skydance Animation Appoints Img As Worldwide Licensing Representative

Skydance Animation Appoints Img As Worldwide Licensing Representative
Exclusive: Img will serve as the global licensing rep for Skydance Animation and its upcoming feature film and TV lineup, which includes its first two movies, Luck directed by Peggy Holmes and Spellbound directed by Vicky Jenson.

The multi-year deal will see the Endeavor-owned licensing agency develop extensive product licensing portfolios for Skydance Animation’s slate and theatrical-quality animated TV series.

“As we prepare for the debut of our first animation projects in the coming year, we are thrilled to be partnering with the world’s premier licensing agency to develop consumer products franchises that extend our stories and characters across retail platforms,” said Luis Fernández, Head of Consumer Products, Skydance.

“Skydance Animation has assembled a team of legendary talent that is reimagining animation with some of the most exciting new feature-length film and series animation anywhere today,” added Bruno Maglione, President of Licensing at Img. “We’re proud to
See full article at Deadline »

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