Disney Suggests Theatrical Future to Be Determined by ‘Black Widow’ and ‘Shang-Chi’ Box Office Results

Disney Suggests Theatrical Future to Be Determined by ‘Black Widow’ and ‘Shang-Chi’ Box Office Results
The first big headline from Disney CEO Bob Chapek’s Q1 wrap-up earnings call is that Disney+ added 8.7 million global subscribers during that quarter, bringing the total number to 103.6 million. But that growth failed to meet Wall Street’s expectations; analysts were expecting the streamer to grow to around 110 million subscribers.

But Chapek also reiterated the three distribution options for films that will be released during the rest of the year. Among them is day-and-date theatrical and Disney+ PVOD. The biggest news may be that he declined to reveal how the company planned to release movies in 2022 and beyond, suggesting that the company’s future theatrical strategy hinges on the performance of upcoming titles like “Cruella,” “Black Widow,” and “Shang-Chi and the Legend of the Ten Rings.” Though two upcoming titles — “Free Guy” and “Shang-Chi” — are being slated for theatrical-only releases, those alone are not to be intended as indicative of Disney strategy for 2022.

Indeed,
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