Protagonist & Augenschein Form Sales & Production Alliance; First Co-Rep ‘The Dive’ Will Star Sophie Lowe & Louisa Krause — Cannes Market

Protagonist & Augenschein Form Sales & Production Alliance; First Co-Rep ‘The Dive’ Will Star Sophie Lowe & Louisa Krause — Cannes Market
Exclusive: In an interesting international tie-up, UK sales firm Protagonist Pictures and Germany’s 7500 and Stowaway producer Augenschein are teaming up to co-represent worldwide rights on select English-language movies.

Protagonist will serve as executive producers on the films in the new partnership and work with Augenschein to source finance for the projects. The companies will invest a portion of the funds generated by the sales into the co-development of select projects, with the aim of building a co-production slate.

The strategic alliance is not fully exclusive and will not prevent either company from continuing to work with others.

This is a smart move to bolster prominence in a market in which the streamers are increasingly dominant. We’ve heard for a while about the potential for sellers and distributors teaming up to increase their pulling power and distribution footprints.

The first project under the new deal will be elevated survival
See full article at Deadline »

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