ViacomCBS has promoted two top executives in a move to streamline its U.S. and international leadership structure, the company announced Thursday.
MTV Entertainment Group’s Chris McCarthy and Nickelodeon’s Brian Robbins have both been upped to President and CEO of their respective groups and have added oversight of their respective brand’s international operations. CBS president and CEO George Cheeks will also expand his responsibilities to include all of ViacomCBS’ free-to-all networks worldwide.
All three executives will continue to report to ViacomCBS president and CEO Bob Bakish, and will work closely with Raffaele Annecchino, president & CEO of ViacomCBS Networks International (Vcni). The move to streamline the company’s leadership structure comes as ViacomCBS looks to expand its footprint worldwide following the recent relaunch of the streaming service Paramount+.
International brand leadership will realign under the new structure.
Along with the new executive appointments, the company also announced Wednesday that ViacomCBS Global Distribution Group,...
MTV Entertainment Group’s Chris McCarthy and Nickelodeon’s Brian Robbins have both been upped to President and CEO of their respective groups and have added oversight of their respective brand’s international operations. CBS president and CEO George Cheeks will also expand his responsibilities to include all of ViacomCBS’ free-to-all networks worldwide.
All three executives will continue to report to ViacomCBS president and CEO Bob Bakish, and will work closely with Raffaele Annecchino, president & CEO of ViacomCBS Networks International (Vcni). The move to streamline the company’s leadership structure comes as ViacomCBS looks to expand its footprint worldwide following the recent relaunch of the streaming service Paramount+.
International brand leadership will realign under the new structure.
Along with the new executive appointments, the company also announced Wednesday that ViacomCBS Global Distribution Group,...
- 7/1/2021
- by Reid Nakamura
- The Wrap
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