Peacock Reaches 54 Million Signups, 20 Million Monthly Active Accounts

  • The Wrap
Peacock Reaches 54 Million Signups, 20 Million Monthly Active Accounts
Peacock has reached 54 million signups to-date and 20 million monthly active accounts, NBCUniversal’s parent company Comcast revealed Thursday during its second-quarter 2021 earnings call.

The overall signup tally is up from the 42 million subscribers that the company reported its fledgling streaming service had reached by the end of March. That’s well ahead of targets, as Comcast had previously projected Peacock would have up to 35 million subscribers by the end of 2024.

It should be noted that Peacock was finally made available on Amazon Fire TV devices, a huge player in the streaming world, during Q2.

Also on the call Thursday, CEO Brian L. Roberts revealed Peacock will be launching internationally for the first time later this year as it becomes available to European customers via UK-based media provider Sky, which is owned by Comcast.

“Later this year, we will leverage Sky’s significant scale and powerful brand to include Peacock at
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