UTA Expands To Atlanta, Billing Move As Full-Service Hollywood First & Strengthening Ties With Partner Klutch Sports

UTA Expands To Atlanta, Billing Move As Full-Service Hollywood First & Strengthening Ties With Partner Klutch Sports
UTA is expanding to Atlanta, billing its full-service presence in the burgeoning entertainment and sports market as a first for any major Hollywood agency.

Klutch Sports Group, as part of the move, will continue to have its NFL representation business based in Atlanta, and enlarge its operations there. UTA bought a stake in Klutch in 2019, bringing LA Lakers stars LeBron James and Anthony Davis into the agency fold.

Both UTA and Klutch already have a number of clients in the Atlanta area. The roster ranges from Trae Young, Jalen Johnson and Cam Reddish (all players on the NBA’s Atlanta Hawks) to musical artists 21 Savage and Offset to activist, political figure and author Stacy Abrams.

Atlanta has been expanding as a home for film and TV production, with a number of new soundstages coming online and potentates like Tyler Perry establishing a major footprint. A number of advertising agencies
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