Thompson, who has been with the Banijay-owned producer for three years, will oversee strategic brand partnerships across all current and content in development. In her new role, she is also focused on developing new business opportunities with brands to commission their own series and docs.
It forms part of the company’s recent senior team moves, which saw new boss Julie Pizzi finalize her team after taking the job earlier this year. She reports to Dani Wassel, Executive Vice President, Business & Legal Affairs, Bunim/Murray Productions.
Thompson previously served as the Director of Branded Entertainment at Bunim/Murray, where she collaborated with brands such as Amazon, Microsoft, Vrbo, Universal Pictures and Kraft to produce branded content integrations within series such as Keeping Up with the Kardashians (E!), The Real World (MTV/Facebook Watch