Lynne Hale, the longtime publicity head at Lucasfilm, is planning to retire after 35 years with George Lucas’ namesake company, an individual with knowledge told TheWrap.
Hale serves as the vice president of publicity and communications, and she plans to retire at the end of 2021.
Hale first joined Lucasfilm in 1986, then the company’s sole publicist, and in her time there she worked on elevating “Star Wars” back into the pop culture hierarchy, including working on the re-release of the original “Star Wars” trilogy in 1997. She also worked on all three of the prequel films and has been a key component in driving the strategy on everything from the latest films and the Disney+ series “The Mandalorian” once Lucasfilm came under Disney’s purview.
Some of her other non-Star Wars related film campaigns have been on behalf of films such as “Tucker: A Man and His Dream,” “Willow,” “Indiana Jones and the Last Crusade...
Hale serves as the vice president of publicity and communications, and she plans to retire at the end of 2021.
Hale first joined Lucasfilm in 1986, then the company’s sole publicist, and in her time there she worked on elevating “Star Wars” back into the pop culture hierarchy, including working on the re-release of the original “Star Wars” trilogy in 1997. She also worked on all three of the prequel films and has been a key component in driving the strategy on everything from the latest films and the Disney+ series “The Mandalorian” once Lucasfilm came under Disney’s purview.
Some of her other non-Star Wars related film campaigns have been on behalf of films such as “Tucker: A Man and His Dream,” “Willow,” “Indiana Jones and the Last Crusade...
- 9/17/2021
- by Brian Welk
- The Wrap
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