Long Before Winning Big at the Emmys, ‘Ted Lasso’ Got Its Start as an NBC Sports Promo

Long Before Winning Big at the Emmys, ‘Ted Lasso’ Got Its Start as an NBC Sports Promo
Ted Lasso” took home seven Emmy awards this year after receiving 20 nominations, more than any comedy has ever received in its first season. But while the series has been critically lauded for its originality (Variety recently praised the risky storytelling of Season 2), the idea of “Ted Lasso” had been percolating for almost two decades before its premiere.

Co-creators, writers and stars Jason Sudeikis, Brendan Hunt and Joe Kelly first conceptualized the character of Ted Lasso in Amsterdam in the early 2000s while performing in the comedy troupe Boom Chicago, according to an interview with Hunt in the Daily Beast. They then debuted the character on-screen in the form of an NBC Sports ad in 2013.

Sudeikis, who plays Ted and also executive produces, first learned the rules of soccer from Hunt (Coach Beard), who developed an obsession with the sport in Amsterdam. Between backstage conversations and games of “FIFA” on the troupe’s communal PlayStation,
See full article at Variety »

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