Is it even Mipcom if The Grand is closed and a legion of bamboo planters is blocking off access to a vacant Grand Palais basement? As the global TV market convened in Cannes after two pandemic-stricken years, it was initially hard to say. But despite an understated affair with fewer U.S. delegates and hardly any presence from Asia, Australia and Latin America those who did attend got valuable face-time with key business contacts and a renewed sense of an industry quietly coming back to life.
Here are the 10 top talking points from Cannes:Squid Game
Few dared to travel to Mipcom without having seen at least a couple of episodes of Netflix
’s smash hit from Korea, “Squid Game
.” The show was name-dropped in virtually all content sessions, with breathless executives applauding its imagination and investment from the SVOD. Ironically, while Korea normally has a robust presence in Cannes,