With Peacock’s ‘Girl in the Woods,’ Crypt TV Continues to Leverage Its Spooky IP

With Peacock’s ‘Girl in the Woods,’ Crypt TV Continues to Leverage Its Spooky IP
Six years ago, genre entertainment company Crypt TV launched with the highly-ambitious mission statement of becoming “Marvel for monsters.”

While few can fly as high as that superhero engine, the past six months have been fruitful for the creators of indelible, digitally-native horror characters — particularly in proving they can scale original intellectual property across platforms.

Founded in 2015 by Jack Davis and Eli Roth with an investment from Blumhouse, the company has been on a hot streak of late that culminates in today’s release of the Peacock original “The Girl in the Woods.” The new series, from director Krysten Ritter, is based on a series of shorts first mounted by Crypt TV on YouTube.

Earlier this summer, a consortium of characters got their own installation at Universal Studios Florida’s Halloween Horror Night, ushering the company into live events. Weeks before that, in May, the top-rated horror video game “Dead
See full article at Variety »

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