TV Ratings: K-Dramas, ‘Seinfeld’ and ‘You’ Dominate Netflix

  • Variety
TV Ratings: K-Dramas, ‘Seinfeld’ and ‘You’ Dominate Netflix
Squid Game” isn’t the only K-Drama dominating Netflix, and classics like “Seinfeld” never seem to grow old. Highlights from Nielsen’s Streaming Top 10s from the week of Oct. 18 through 24 include the South Korean noir thriller “My Name” making one of the Top 10s, “You” usurping “Squid Game” in both overall and original programming lists, “Seinfeld” making No. 4 on the acquired list and “Black Widow” still spinning her web around watchers on Disney Plus.

Not only did Nielsen publish these analyses Thursday, but the company also updated The Gauge with data from October 2021. The Guage is a monthly snapshot of how audiences in the United States are using streaming services on their TVs and how that usage compares to traditional broadcast and cable television, which is incredibly useful for the industry to seek clarity on streamer consumption and to track the trajectory of programming across platforms.

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