Christian Nodal and Olga Tanon, two popular Latino musicians, no doubt thought they were reaching core fans when they agreed to give interviews yesterday to Univision’s recently launched Sunday broadcast of “Despierta America.” But they were also helping the Spanish-language network make inroads in a weekend-morning news war that has grown increasingly competitive.
The weekday edition of “Despierta America” is a staple of Spanish-language TV in the U.S. and has been on the air for a quarter century, taking up four hours every morning. But on Sundays, as NBC and ABC have worked to expand their flagship morning shows, Univision had been content to air direct-response commercials and reruns. The company’s new management decided to change the weekend attitude.
“I’m a big fan of ‘Today’ and ‘CBS Sunday Morning’ and ‘Good Morning America,’ but we do a show for our people, and we know their needs.
The weekday edition of “Despierta America” is a staple of Spanish-language TV in the U.S. and has been on the air for a quarter century, taking up four hours every morning. But on Sundays, as NBC and ABC have worked to expand their flagship morning shows, Univision had been content to air direct-response commercials and reruns. The company’s new management decided to change the weekend attitude.
“I’m a big fan of ‘Today’ and ‘CBS Sunday Morning’ and ‘Good Morning America,’ but we do a show for our people, and we know their needs.
- 11/22/2021
- by Brian Steinberg
- Variety Film + TV
Similar News
8 Biggest Reveals From Florence Pugh's Thunderbolts First Look Set Video
- 3/28/2024
- by Sean Migalla
- ScreenRant.com
“Can’t wait for this to fail”: Racists Just Can’t Digest British Star of African Descent as Juliet in Tom Holland’s Upcoming ‘Romeo & Juliet’ Project
- 3/28/2024
- by Ananya Godboley
- FandomWire
All 12 Spider-Man Movies Ranked
- 3/28/2024
- by Max Farrow
- ScreenRant.com
Jennifer Lopez Preps For ‘This Is Me… Now’ Tour – Setlist & Ticket Info
- 3/28/2024
- by Baila Eve Zisman
- Uinterview
“They had J. Lo handcuffed to a pole”: Sean Diddy Combs’ Late Night Club Fight Left Jennifer Lopez in a Humiliating Situation
- 3/28/2024
- by Nishanth A
- FandomWire
“I never caught him but I just knew”: Jennifer Lopez Clears Diddy of ‘Manhandling’ Her But Confirms His Disturbing Behavior of Regularly Cheating With Other Women
- 3/28/2024
- by Ankita
- FandomWire
John Travolta Turned Down One of Tom Hanks’ Most Iconic Roles
- 3/28/2024
- by Sarah Lewis
- Collider.com
What Was In Tom Hanks' FedEx Package In Cast Away?
- 3/28/2024
- by Jenny Melzer, Jordan Iacobucci, Ben Hardwick
- Comic Book Resources
Every Tom Hanks & Meg Ryan Movie, Ranked Worst To Best
- 3/28/2024
- by Colin McCormick, Tiffany Beverley
- ScreenRant.com
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.
More to explore
‘Homeland’ Reunion: Claire Danes to Star in Netflix Drama From Howard Gordon
- 3/28/2024
- by Lesley Goldberg
- The Hollywood Reporter - Movie News
‘War Machine’: Alan Ritchson To Star In Sci-Fi Actioner For Lionsgate & Netflix
- 3/28/2024
- by Ned Booth
- The Playlist
‘Winnie-the-Pooh: Blood and Honey 3’ Confirmed (Exclusive)
- 3/28/2024
- by Alex Ritman
- Variety - Film News
Ariana DeBose Returns to Host 2024 Tony Awards
- 3/27/2024
- by Caitlin Huston
- The Hollywood Reporter - Movie News
‘Warfare’: Will Poulter, Cosmo Jarvis & More Join Alex Garland & Ray Mendoza’s Upcoming War Movie
- 3/28/2024
- by Ned Booth
- The Playlist
Christopher Nolan, Emma Thomas Set to Receive British Knighthood and Damehood
- 3/28/2024
- by Christy Piña
- The Hollywood Reporter - Movie News
Ramy Youssef Spied Working SNL Monologue at NYC’s Comedy Cellar
- 3/28/2024
- by Jed Rosenzweig
- LateNighter
All Six ‘RHONY’ Reboot Cast Members Will Return for Season 15 — Yes, That Includes Jenna Lyons
- 3/28/2024
- by Kate Aurthur
- Variety - TV News
Melissa Barrera on Getting Fired From ‘Scream’ and the Controversy That Followed
- 3/28/2024
- by Ryan Gajewski
- The Hollywood Reporter - Movie News
Austin Butler to Lead Darren Aronofsky’s ‘Caught Stealing’ at Sony
- 3/27/2024
- by Katcy Stephan
- Variety Film + TV
Justin Simien, Christopher Yost Team for Sci-Fi Caper ‘Heist: Or, How to Steal a Planet’ (Exclusive)
- 3/28/2024
- by Borys Kit
- The Hollywood Reporter - Movie News
‘The Monkey’: Stephen King Adaptation With Theo James Is Also Starring Tatiana Maslany, Elijah Wood, Christian Convery, Colin O’Brien, Rohan Campbell & Sarah Levy; Filming Wraps
- 3/28/2024
- by Andreas Wiseman
- Deadline Film + TV
Vertical Buys David Duchovny’s ‘Bucky F*cking Dent,’ Dramedy Set During the 1978 Red Sox-Yankees Pennant Race (Exclusive)
- 3/28/2024
- by Brent Lang
- Variety Film + TV
Diane Guerrero, Juan Pablo Raba to Lead Horror Film ‘The Whistler’ (Exclusive)
- 3/28/2024
- by K.J. Yossman
- Variety - Film News
‘Final Destination: Bloodlines’ Finds Cast with Brec Bassinger, Teo Briones, Kaitlyn Santa Juana (Exclusive)
- 3/28/2024
- by Borys Kit
- The Hollywood Reporter - Movie News
‘War Machine’: Alan Ritchson To Star In Sci-Fi Actioner For Lionsgate & Netflix
- 3/28/2024
- by Ned Booth
- The Playlist
‘Winnie-the-Pooh: Blood and Honey 3’ Confirmed (Exclusive)
- 3/28/2024
- by Alex Ritman
- Variety - Film News
Austin Butler to Lead Darren Aronofsky’s ‘Caught Stealing’ at Sony
- 3/27/2024
- by Katcy Stephan
- Variety Film + TV
‘Final Destination: Bloodlines’ Finds Cast with Brec Bassinger, Teo Briones, Kaitlyn Santa Juana (Exclusive)
- 3/28/2024
- by Borys Kit
- The Hollywood Reporter - Movie News
‘Warfare’: Will Poulter, Cosmo Jarvis & More Join Alex Garland & Ray Mendoza’s Upcoming War Movie
- 3/28/2024
- by Ned Booth
- The Playlist
‘Heartstopper’ Heartbreaker: Olivia Colman Won’t Return for Season 3
- 3/28/2024
- by Lesley Goldberg
- The Hollywood Reporter - Movie News
‘Homeland’ Reunion: Claire Danes to Star in Netflix Drama From Howard Gordon
- 3/28/2024
- by Lesley Goldberg
- The Hollywood Reporter - Movie News
All Six ‘RHONY’ Reboot Cast Members Will Return for Season 15 — Yes, That Includes Jenna Lyons
- 3/28/2024
- by Kate Aurthur
- Variety - TV News
Netflix Medical Procedural ‘Pulse’ Adds Five to Cast
- 3/28/2024
- by Joe Otterson
- Variety - TV News
‘9-1-1’: Peter Krause Says Bobby & Athena Are ‘More Committed’ After Confessions
- 3/29/2024
- TV Insider