Disney’s “Encanto” had been projected to lead the box office heading into the holiday weekend. The animated adventure took in $11 million on Black Friday from 3,980 locations and is headed towards a $43.3 million five-day total.
That’s a far smaller total than recent Thanksgiving windows for Disney. It’s become holiday tradition for the studio to drop an animated movie in November to leg it out over the five-day weekend, releasing films like “Frozen II” ($130 million) “Ralph Breaks the Internet” ($84 million) and “Coco” ($72 million). While