Lifetime is trying to turn a commercial break into a holiday tradition.
Last year, the A+E Networks-backed cable outlet showcased a 15 minute “mini-movie” that starred actor Mario Lopez as KFC scion Col. Harland Sanders. The steamy short poked fun at the network’s famous soapy dramas. At 8 p.m. Friday, Lifetime will bring out a new short film, one that is devoted to showcasing Procter & Gamble’s Olay. “A Merry & Bright Makeover” features Monique Coleman, who has starred in Disney’s “High School Musical” and is slated to appear during the premiere of Lifetime’s “A Christmas Dance Reunion.”
“You won’t find a more engaged audience than Lifetime viewers hunkering down for ‘It’s A Wonderful Lifetime’ holiday movies, and we leverage that passion to the advantage of our partners,” said David DeSocio, executive vice president of ad sales and partnership marketing for A+E Networks, in a prepared statement.
Last year, the A+E Networks-backed cable outlet showcased a 15 minute “mini-movie” that starred actor Mario Lopez as KFC scion Col. Harland Sanders. The steamy short poked fun at the network’s famous soapy dramas. At 8 p.m. Friday, Lifetime will bring out a new short film, one that is devoted to showcasing Procter & Gamble’s Olay. “A Merry & Bright Makeover” features Monique Coleman, who has starred in Disney’s “High School Musical” and is slated to appear during the premiere of Lifetime’s “A Christmas Dance Reunion.”
“You won’t find a more engaged audience than Lifetime viewers hunkering down for ‘It’s A Wonderful Lifetime’ holiday movies, and we leverage that passion to the advantage of our partners,” said David DeSocio, executive vice president of ad sales and partnership marketing for A+E Networks, in a prepared statement.
- 12/3/2021
- by Brian Steinberg
- Variety Film + TV
Similar News
New Releases on Netflix in May 2024
- 4/19/2024
- by Steve Delikson
- TVovermind.com
Glen Powell says ‘Hit Man’ is ‘a Vitamix of all these different genres, and sometimes those things go really wrong’
- 4/19/2024
- by Daniel Montgomery
- Gold Derby
Netflix’s Ted Sarandos Says Streamer Has “No Appetite To Make Fewer Films”
- 4/19/2024
- by Rodrigo Perez
- The Playlist
How to Get 10 Streaming Services for Free
- 4/19/2024
- by Rudie Obias
- Rollingstone.com
Events of the Week: ‘Challengers,’ ‘Abigail’ and More
- 4/19/2024
- by Kirsten Chuba
- The Hollywood Reporter - Movie News
The Golden Bachelor Made Us Believe in Timeless Love … Then Took It Back
- 4/19/2024
- by Jasmine Blu
- TVfanatic
Zac Efron’s ‘The Iron Claw’ Sets Max Streaming Date
- 4/19/2024
- by Jaden Thompson
- Variety Film + TV
Disney Celebrates 100th Episode of Original Short-Form Series ‘Chibi Tiny Tales’
- 4/12/2024
- by Kristyn Clarke
- Age of the Nerd
Who Is Kylie Cantrall? 5 Things to Know About Descendants' Red Actress
- 4/3/2024
- by Klein Felt
- The Direct
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.