NBCUniversal Reveals Peacock Has 9 Million Paid Subscribers

NBCUniversal Reveals Peacock Has 9 Million Paid Subscribers
Peacock ended 2021 with 9 million paid subscribers, NBCUniversal revealed Thursday during parent company Comcast’s fourth-quarter earnings call, marking the first disclosure of Peacock’s paying customer base since the platform launched in April 2020.

Ahead of the call, Comcast reported in its Q4 letter to shareholders that Peacock hit 24.5 million monthly active accounts (MAAs) in Q4.

“Within these 24.5 MAAs are over 9 million paid subscribers approaching $10 in paid Arpu, which includes the advertising,” Brian Roberts, Comcast chairman-ceo, said during the investor call. “And that is without much focus on paid subscriber growth. We have another 7 million highly engaged bundle subscribers from Xfinity
See full article at Variety - TV News »

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