Revenge is the story, here, but one can hardly blame Bugs Bunny for extracting it. You see, Bugs was at home minding his own business when a big construction crane came down and dug out Bugs and his home. They were digging to presumably put up another big high-rise in the middle of the city.
Anyway, Bugs pleads with the crane operator to put he and his home back in the ground. The worker - a real tough-looking and tough-sounding thug - talks sweetly agrees - but then dumps Bugs to the ground and pours a pile of bricks on top of him, laughing sadistically as he does it.
Bugs throws a brick back at him with a telegram attached. The message says, "Okay, Hercules, you asked for it. Signed, Bugs Bunny." (The top of the telegram, by the way, reads "Eastern Onion.")
Bugs then makes life miserable for the construction worker, doing everything imaginable, some of it very funny. The poor man, at one point, is hovering on a teeter-totter 100 floors up, taking his clothes off trying to keep the totter balanced!