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Welcome to Creators on the Rise, where—in partnership with global creator company Jellysmack—we find and profile breakout creators who are in the midst of extraordinary growth.
It’s no secret Instagram really, really, really wants Reels to be a thing. It’s made a lot of noise about its attempt to compete with TikTok–and, in the process, it’s alienated some of its user base.
Including Tati Bruening.
This past July, Bruening was scrolling her timeline, but instead of posts from her friends and people she followed, she kept seeing Reels–and she wasn’t even in the Reels tab.
In a burst of frustration, she made a simple, all-text image. “Make Instagram Instagram Again,” it read. “stop trying to be tiktok i just want to see cute photos of my friends. Sincerely, Everyone.”
She also made an accompanying Change.org petition that entreated Instagram to bring...
It’s no secret Instagram really, really, really wants Reels to be a thing. It’s made a lot of noise about its attempt to compete with TikTok–and, in the process, it’s alienated some of its user base.
Including Tati Bruening.
This past July, Bruening was scrolling her timeline, but instead of posts from her friends and people she followed, she kept seeing Reels–and she wasn’t even in the Reels tab.
In a burst of frustration, she made a simple, all-text image. “Make Instagram Instagram Again,” it read. “stop trying to be tiktok i just want to see cute photos of my friends. Sincerely, Everyone.”
She also made an accompanying Change.org petition that entreated Instagram to bring...
- 10/12/2022
- by James Hale
- Tubefilter.com
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