Veteran communications executives, Eric Green and Sunny Jenkins, powered by head creative, Wally Hasselbring, launch The Right Now. Jenkins is set to lead the Brand division with Green heading Entertainment and Hasselbring overeeing the Creative and Digital teams.
Their leadership team also includes Jessel Taank and Britt Joe and will service Lifestyle, Entertainment and Talent brands with fully integrated, creative strategies.
The Right Now will provide clients cross-functional expertise – bringing brands into the entertainment and talent spaces and vice versa. The agency is built around guiding principles to make the world a better, more inclusive and civically-minded place and seeks opportunities that expand beyond traditional offerings to include corporate social responsibility initiatives.
The Right Now launches with a strong roster of clients including HBO Max, Fox Entertainment’s streaming service Tubi, Thunder Studios, international best-selling writers Bradley Hope and Tom Wright’s production company Project Brazen, among others.
The agency...
Their leadership team also includes Jessel Taank and Britt Joe and will service Lifestyle, Entertainment and Talent brands with fully integrated, creative strategies.
The Right Now will provide clients cross-functional expertise – bringing brands into the entertainment and talent spaces and vice versa. The agency is built around guiding principles to make the world a better, more inclusive and civically-minded place and seeks opportunities that expand beyond traditional offerings to include corporate social responsibility initiatives.
The Right Now launches with a strong roster of clients including HBO Max, Fox Entertainment’s streaming service Tubi, Thunder Studios, international best-selling writers Bradley Hope and Tom Wright’s production company Project Brazen, among others.
The agency...
- 3/11/2021
- by Dino-Ray Ramos
- Deadline Film + TV
Veteran communications executives Eric Green and Sunny Jenkins have partnered with marketing and creative guru Wally Hasselbring to launch a new brand agency.
They’re calling the firm The Right Now and duties will be split like this: Green is overseeing entertainment, Jenkins is leading the brand division and Hasselbring is managing creative and digital. The leadership team for the bicoastal agency also includes execs Jessel Taank and Britt Joe.
Among the clients being serviced are lifestyle, entertainment and talent brands “with fully integrated, creative strategies that are grounded in data and proven with results,” per the company. The ...
They’re calling the firm The Right Now and duties will be split like this: Green is overseeing entertainment, Jenkins is leading the brand division and Hasselbring is managing creative and digital. The leadership team for the bicoastal agency also includes execs Jessel Taank and Britt Joe.
Among the clients being serviced are lifestyle, entertainment and talent brands “with fully integrated, creative strategies that are grounded in data and proven with results,” per the company. The ...
- 3/11/2021
- The Hollywood Reporter - Film + TV
Veteran communications executives Eric Green and Sunny Jenkins have partnered with marketing and creative guru Wally Hasselbring to launch a new brand agency.
They’re calling the firm The Right Now and duties will be split like this: Green is overseeing entertainment, Jenkins is leading the brand division and Hasselbring is managing creative and digital. The leadership team for the bicoastal agency also includes execs Jessel Taank and Britt Joe.
Among the clients being serviced are lifestyle, entertainment and talent brands “with fully integrated, creative strategies that are grounded in data and proven with results,” per the company. The ...
They’re calling the firm The Right Now and duties will be split like this: Green is overseeing entertainment, Jenkins is leading the brand division and Hasselbring is managing creative and digital. The leadership team for the bicoastal agency also includes execs Jessel Taank and Britt Joe.
Among the clients being serviced are lifestyle, entertainment and talent brands “with fully integrated, creative strategies that are grounded in data and proven with results,” per the company. The ...
- 3/11/2021
- The Hollywood Reporter - Movie News
In today’s TV news roundup, Cicely Tyson joins the cast of Ava DuVernay’s Own anthology series, and Netflix sets a premiere date for the Broadway play turned film “American Son.”
Casting
Legendary actress Cicely Tyson is joining the cast of Ava DuVernay‘s anthology series “Cherish the Day” at Own. In a fitting role for the actress, Tyson will play the series regular part of Miss Luma Lee Langston, a former iconic star of the stage and screen. Xosha Roquemore and Alano Miller will lead the series.
Dates
Following its debut at the Toronto International Film Festival, “American Son” will premiere Nov. 1 on Netflix. Based on the Broadway play, Kerry Washington stars as the mother of a missing teenage boy who struggles to put the pieces together in attempting to find her son. Jeremy Jordan, Steven Pasquale, and Eugene Lee will also reprise their roles in the adaptation of the play.
Casting
Legendary actress Cicely Tyson is joining the cast of Ava DuVernay‘s anthology series “Cherish the Day” at Own. In a fitting role for the actress, Tyson will play the series regular part of Miss Luma Lee Langston, a former iconic star of the stage and screen. Xosha Roquemore and Alano Miller will lead the series.
Dates
Following its debut at the Toronto International Film Festival, “American Son” will premiere Nov. 1 on Netflix. Based on the Broadway play, Kerry Washington stars as the mother of a missing teenage boy who struggles to put the pieces together in attempting to find her son. Jeremy Jordan, Steven Pasquale, and Eugene Lee will also reprise their roles in the adaptation of the play.
- 8/13/2019
- by BreAnna Bell
- Variety Film + TV
Bcw has teamed with Bwr to launch Bcw Entertainment, a new suite of entertainment offerings. In addition, Eric Green has been upped to Bwr President while Sunny Jenkins has joined the team in the newly created role of Chief Growth Officer.
Bcw Entertainment is designed to move people and build brands through pop culture. Green will lead the new venture alongside Jenkins, who will focus on overall agency growth, building the new entertainment offering and the lifestyle, fashion and beauty businesses.
Bwr provides insider access to the entertainment industry, leading talent and its top creative minds to give clients an instant advantage. The firm currently represents television and digital networks, content creators, red-carpet events and more than 150 personalities across film, TV and music.
“We have a bold ambition to deliver the industry’s most comprehensive suite of entertainment offerings to brands across sectors,” said Green. “Through Bcw Entertainment, we help...
Bcw Entertainment is designed to move people and build brands through pop culture. Green will lead the new venture alongside Jenkins, who will focus on overall agency growth, building the new entertainment offering and the lifestyle, fashion and beauty businesses.
Bwr provides insider access to the entertainment industry, leading talent and its top creative minds to give clients an instant advantage. The firm currently represents television and digital networks, content creators, red-carpet events and more than 150 personalities across film, TV and music.
“We have a bold ambition to deliver the industry’s most comprehensive suite of entertainment offerings to brands across sectors,” said Green. “Through Bcw Entertainment, we help...
- 8/13/2019
- by Dino-Ray Ramos
- Deadline Film + TV
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