Top prove that it can get even the toughest stains out, Vanish NapiSan has launched a series of mock product demonstration challenges.
Called Vanish Vs The Internet, the campaign – created by Holler – will culminate in a live stunt to be held in Sydney.
Reckitt Benckiser’s category marketing manager Jennifer Osborne said: “We’re excited about Vanish vs The Internet because if Vanish can stand up to these stain tests, it’s sure to handle anything that everyday life can throw at it.”
Credits:
Creative Director: Richard Morgan
Copywriter: John Gault
Art Director: Ben Heath
Designer: Thomas Fitzpatrick
Account Director: Lucy Ahearne
Client: Jennifer Osborne, Alessia Taddei, Dhati Subramanyam
Production Company: Cutting Edge
Director: Zenon Kohler
Producer: Samara Jones...
Called Vanish Vs The Internet, the campaign – created by Holler – will culminate in a live stunt to be held in Sydney.
Reckitt Benckiser’s category marketing manager Jennifer Osborne said: “We’re excited about Vanish vs The Internet because if Vanish can stand up to these stain tests, it’s sure to handle anything that everyday life can throw at it.”
Credits:
Creative Director: Richard Morgan
Copywriter: John Gault
Art Director: Ben Heath
Designer: Thomas Fitzpatrick
Account Director: Lucy Ahearne
Client: Jennifer Osborne, Alessia Taddei, Dhati Subramanyam
Production Company: Cutting Edge
Director: Zenon Kohler
Producer: Samara Jones...
- 9/14/2012
- by Robin Hicks
- Encore Magazine
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