The value of IP, franchise building and packaging was on the agenda at Seriencamp in Germany here today.
Europe-based execs from Paramount+, Warner Bros International Television Production, Nrk and Miso Film debated the merits of focusing on developing new projects based on well-known properties.
Susanne Schildknecht, SVP of MTV Entertainment Content & Brand, Europe & Middle East and Local Originals Gsa for Paramount International, said that Paramount+’s German business would move pitches with well known IP “to the top of the pile.”
“Consumers can choose from so much content, [so] an IP or triple-a talent makes the choice easier,” she said, but added: “The importance is the story is the most important part of it.”
Paramount+ Germany’s local originals include thriller series Chemie Des Todes, based on a popular Simon Beckett novel, The Chemisty of Death and One Trillion Dollar, also based on a popular book. “The common thread is they are locally relevant,...
Europe-based execs from Paramount+, Warner Bros International Television Production, Nrk and Miso Film debated the merits of focusing on developing new projects based on well-known properties.
Susanne Schildknecht, SVP of MTV Entertainment Content & Brand, Europe & Middle East and Local Originals Gsa for Paramount International, said that Paramount+’s German business would move pitches with well known IP “to the top of the pile.”
“Consumers can choose from so much content, [so] an IP or triple-a talent makes the choice easier,” she said, but added: “The importance is the story is the most important part of it.”
Paramount+ Germany’s local originals include thriller series Chemie Des Todes, based on a popular Simon Beckett novel, The Chemisty of Death and One Trillion Dollar, also based on a popular book. “The common thread is they are locally relevant,...
- 6/15/2023
- by Jesse Whittock
- Deadline Film + TV
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