Exclusive: Byron Allen’s Allen Media Group (Amg) announces the hiring of Michele Ghee to the position of President of Multicultural Advertising.
In this newly-created role, Ghee will help Amg’s senior advertising and marketing executives to strategically work with brands for significant partnerships with the Amg portfolio, including theGrio digital, broadcast, and television network platforms, as well as the Hbcu Go streaming app and the global Hbcu Go sports network. Ghee is based at the Amg offices in New York City.
Ghee comes to Amg from her most recent position as CEO of Ebony and Jet, and she has managed more than a billion dollars in revenue for some of the world’s largest media companies while holding senior executive positions at The Weather Channel, CNN, A&e, The History Channel and BET Networks. While at BET Networks, Ghee created and ran the first network for Black women: BET Her.
In this newly-created role, Ghee will help Amg’s senior advertising and marketing executives to strategically work with brands for significant partnerships with the Amg portfolio, including theGrio digital, broadcast, and television network platforms, as well as the Hbcu Go streaming app and the global Hbcu Go sports network. Ghee is based at the Amg offices in New York City.
Ghee comes to Amg from her most recent position as CEO of Ebony and Jet, and she has managed more than a billion dollars in revenue for some of the world’s largest media companies while holding senior executive positions at The Weather Channel, CNN, A&e, The History Channel and BET Networks. While at BET Networks, Ghee created and ran the first network for Black women: BET Her.
- 8/23/2022
- by Valerie Complex
- Deadline Film + TV
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