You’ve spoken, Backstage readers! As the ones on the ground doing the hard work of being and becoming an actor, we turned to you for the best of the best in terms of providing actors with the tools necessary for success, and you told us! From headshots to on-camera classes, here are this year’s winners in NYC and Los Angeles. And a final congratulations to all of our winners and nominees! For those interested, contact sales@backstage.com to receive a seal indicating that you were an official finalist in the 2014 Readers' Choice Awards. NYC Headshot Photographer Peter Hurley, Peter Hurley Photography L.A. Headshot Photographer Stephanie Girard, Stephanie Girard Headshots NYC Dance Studio Broadway Dance Center L.A. Dance Studio Edge Performing Arts Center NYC Audition Technique Teacher Ted Bardy, Ted Bardy Studio L.A. Audition Technique Teacher Chambers Stevens NYC On-Camera Teacher Ted Bardy, Ted Bardy Studio L.
- 9/3/2014
- backstage.com
Ogilvy Sydney has launched a campaign for Gio to promote its platinum car insurance.
The campaign marks the first work for the insurance brand by Ogilvy, which won the business after a competitive pitch. Leo Burnett Sydney handled the Suncorp brand’s most recent advertising.
The ad was directed by Paul Goldman.
“The brief was simply to raise awareness of Gio’s unique Platinum Car Insurance product that offers better protection for new cars,” said Leigh Bignell, executive business director, Ogilvy & Mather Sydney.
“The creative idea evolved from Gio’s knowledge that Australians have a deep love for their cars. Cars are quite honestly considered to be a part of the family, and if damaged owners experience a great sense of loss.
“Ogilvy turned that emotional connection into a compelling message across all executions including TV, press, outdoor, radio and digital,” he said.
Creative Credits:
Executive Creative Director: Brett Howlett...
The campaign marks the first work for the insurance brand by Ogilvy, which won the business after a competitive pitch. Leo Burnett Sydney handled the Suncorp brand’s most recent advertising.
The ad was directed by Paul Goldman.
“The brief was simply to raise awareness of Gio’s unique Platinum Car Insurance product that offers better protection for new cars,” said Leigh Bignell, executive business director, Ogilvy & Mather Sydney.
“The creative idea evolved from Gio’s knowledge that Australians have a deep love for their cars. Cars are quite honestly considered to be a part of the family, and if damaged owners experience a great sense of loss.
“Ogilvy turned that emotional connection into a compelling message across all executions including TV, press, outdoor, radio and digital,” he said.
Creative Credits:
Executive Creative Director: Brett Howlett...
- 9/17/2012
- by Robin Hicks
- Encore Magazine
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