Snapchat doesn’t want to be left on the sidelines while everyone else is making content. The app known for its fleeting, self-terminating picture messages is reportedly working on its own original content plans.
Digiday reports Snapchat will launch its own video and text-based content along with those of its advertising partners on its Discover platform at the end of January. Initially, the seen-it-and-delete-it messaging app developed this ad-supported feature to attract marketers who wanted to post their own branded visual, audio, and textual content. And the tactic apparently worked, as Snapchat secured partners such as CNN, Espn, and Vice.
Now, however, Snapchat seems to want to throw its presence into the mix on Discover. Digiday notes the ephemeral messaging company has hired “a host of journalists, videographers and animators” who will be part of a media division led by Nick Bell, a former senior VP from News Corp. Some...
Digiday reports Snapchat will launch its own video and text-based content along with those of its advertising partners on its Discover platform at the end of January. Initially, the seen-it-and-delete-it messaging app developed this ad-supported feature to attract marketers who wanted to post their own branded visual, audio, and textual content. And the tactic apparently worked, as Snapchat secured partners such as CNN, Espn, and Vice.
Now, however, Snapchat seems to want to throw its presence into the mix on Discover. Digiday notes the ephemeral messaging company has hired “a host of journalists, videographers and animators” who will be part of a media division led by Nick Bell, a former senior VP from News Corp. Some...
- 1/23/2015
- by Bree Brouwer
- Tubefilter.com
From Mother Monster to the Throne, MTV counts down the top 10 artists of the year.
By MTV News staff
Lady Gaga
Photo: Getty Images
In 2011, Beyoncé asked (rather rhetorically) "Who run the world?" The answer, of course, was girls, which was pretty apt, considering everywhere you looked this year, female artists were front and center, not only running the world, but flat out dominating it.
Adele's had the year's best-selling album, by a long shot. Lady Gaga and Taylor Swift each moved 1 million units in a single week. Katy Perry continued to nab #1 singles, as did Rihanna and Britney Spears. Nicki Minaj broke through to the mainstream, B made the leap with 4, Christina Aguilera moved like Jagger ... the list goes on and on. Female artists did it all this year, to the point where you sort of forgot that dudes made music too.
Of course, they did and truly...
By MTV News staff
Lady Gaga
Photo: Getty Images
In 2011, Beyoncé asked (rather rhetorically) "Who run the world?" The answer, of course, was girls, which was pretty apt, considering everywhere you looked this year, female artists were front and center, not only running the world, but flat out dominating it.
Adele's had the year's best-selling album, by a long shot. Lady Gaga and Taylor Swift each moved 1 million units in a single week. Katy Perry continued to nab #1 singles, as did Rihanna and Britney Spears. Nicki Minaj broke through to the mainstream, B made the leap with 4, Christina Aguilera moved like Jagger ... the list goes on and on. Female artists did it all this year, to the point where you sort of forgot that dudes made music too.
Of course, they did and truly...
- 12/15/2011
- MTV Music News
It was close, but Rih's ability to remain in the pop-culture consciousness all year places her just above the Queen B.
By Jason Kaufman
Rihanna
Photo: Getty Images
It was a showdown between two queens of pop — Rihanna and Beyoncé — each vying for a prime spot on MTV's Best Artists of 2011 list. RiRi wound up besting Lady B by a slim margin. But how did she come out on top?
MTV correspondent Sway Calloway moderated a spirited roundtable discussion with some of our very own experts: James Montgomery and Rob Markman (MTV News), Yomi Desalu and Malika Quemerais (MTV Music and Talent) and Tamar Anitai and Nicole James (MTV.com). The panel discussed the artists who ruled 2011, from the Throne and Lil Wayne to Justin Bieber and Lady Gaga. It was during that debate that Beyoncé and Rihanna met in a battle for the #6 position. In the end, Rihanna prevailed,...
By Jason Kaufman
Rihanna
Photo: Getty Images
It was a showdown between two queens of pop — Rihanna and Beyoncé — each vying for a prime spot on MTV's Best Artists of 2011 list. RiRi wound up besting Lady B by a slim margin. But how did she come out on top?
MTV correspondent Sway Calloway moderated a spirited roundtable discussion with some of our very own experts: James Montgomery and Rob Markman (MTV News), Yomi Desalu and Malika Quemerais (MTV Music and Talent) and Tamar Anitai and Nicole James (MTV.com). The panel discussed the artists who ruled 2011, from the Throne and Lil Wayne to Justin Bieber and Lady Gaga. It was during that debate that Beyoncé and Rihanna met in a battle for the #6 position. In the end, Rihanna prevailed,...
- 12/15/2011
- MTV Music News
MTV's Sway moderates a panel of our music experts as they count down the year's top 10 bangers.
By MTV News staff
Rihanna
Photo: Getty Images
MTV's list of the Best Songs of 2011 is like one of those old late-night commercials for awesome sampler albums: You've got your pop hit, a bit of rock, some hip-hop, R&B and a tune or two that you just can't fully define, but which you definitely shook it to at some point over the past 12 months.
Last week, MTV correspondent Sway Calloway moderated a spirited roundtable discussion with some of our very own experts: James Montgomery and Rob Markman (MTV News), Yomi Desalu and Malika Quemerais (MTV Music and Talent) and Tamar Anitai and Nicole James (MTV.com). The panel managed to narrow it down to their top 10.
We will say that the year's ultimate "Party Rock Anthem" made the cut, as did Rihanna's...
By MTV News staff
Rihanna
Photo: Getty Images
MTV's list of the Best Songs of 2011 is like one of those old late-night commercials for awesome sampler albums: You've got your pop hit, a bit of rock, some hip-hop, R&B and a tune or two that you just can't fully define, but which you definitely shook it to at some point over the past 12 months.
Last week, MTV correspondent Sway Calloway moderated a spirited roundtable discussion with some of our very own experts: James Montgomery and Rob Markman (MTV News), Yomi Desalu and Malika Quemerais (MTV Music and Talent) and Tamar Anitai and Nicole James (MTV.com). The panel managed to narrow it down to their top 10.
We will say that the year's ultimate "Party Rock Anthem" made the cut, as did Rihanna's...
- 12/14/2011
- MTV Music News
Talk That Talk leadoff broke records and quickly became a definitive single for the unstoppable star.
By Jason Kaufman
Rihanna
Photo: Getty Images
Rihanna's "We Found Love" didn't have that many days on the calendar to make an impact — after all, it was just released in October. But that didn't stop it from being the chart monster of the fall as well as #3 on MTV's Best Songs of 2011. It was a classic upon arrival, a song that immediately felt like it had been here forever instead of just three short months.
The leadoff single from Talk That Talk is where Rihanna fully embraced Edm. Produced by Calvin Harris, "We Found Love" is a swirling party track about love and loss, the rare song that manages to be sad and joyous all at once. And it is a pinnacle of the pop/dance crossover, a throwback to '90s raves that...
By Jason Kaufman
Rihanna
Photo: Getty Images
Rihanna's "We Found Love" didn't have that many days on the calendar to make an impact — after all, it was just released in October. But that didn't stop it from being the chart monster of the fall as well as #3 on MTV's Best Songs of 2011. It was a classic upon arrival, a song that immediately felt like it had been here forever instead of just three short months.
The leadoff single from Talk That Talk is where Rihanna fully embraced Edm. Produced by Calvin Harris, "We Found Love" is a swirling party track about love and loss, the rare song that manages to be sad and joyous all at once. And it is a pinnacle of the pop/dance crossover, a throwback to '90s raves that...
- 12/14/2011
- MTV Music News
The groove made it a standout on both rock and pop charts, while the lyrics about a school shooting took us all by surprise.
By Jason Kaufman
Mark Foster of Foster the People
Photo: Kevin Winter/ Getty Images
Foster the People's "Pumped Up Kicks," a hazy, fuzzy track with that immediately identifiable creeping bass line, became an unexpected summer smash this year. The groove was infectious and stood out in a season dominated by dance singles. But what was so surprising was the dark message played out in the lyrics.
While early fans of the tune latched on to what sounded like a cheery chorus, it often took a second or third listen for them to consider what the L.A. trio were actually saying: "All the other kids with the pumped up kicks/ You'd better run, better run, outrun my gun," Ftp frontman Mark Foster sings on the hook.
By Jason Kaufman
Mark Foster of Foster the People
Photo: Kevin Winter/ Getty Images
Foster the People's "Pumped Up Kicks," a hazy, fuzzy track with that immediately identifiable creeping bass line, became an unexpected summer smash this year. The groove was infectious and stood out in a season dominated by dance singles. But what was so surprising was the dark message played out in the lyrics.
While early fans of the tune latched on to what sounded like a cheery chorus, it often took a second or third listen for them to consider what the L.A. trio were actually saying: "All the other kids with the pumped up kicks/ You'd better run, better run, outrun my gun," Ftp frontman Mark Foster sings on the hook.
- 12/14/2011
- MTV Music News
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