In order to cover business Monday, CNBC and Fox Business Network had to forego some of their own.
The NBCUniversal-owned business-news cable network interrupted programming with just a single commercial break between 9:30 a.m. and noon, according to a person familiar with the matter, and was expected to remain commercial free through the close of the stock markets. Fox Corp.’s Fox Business Network, meanwhile, went ad free between 1 p.m. eastern and 4:40 p.m. eastern as the market’s dips became more pronounced.
Both networks’ editorial staffs were scrambling to cover one of the biggest business stories of the year, a more than 900-point drop in the Dow Jones Industrial Average, and corresponding tumbles in the Nasdaq and S&p 500 as investors reacted to new trade threats between the U.S. and China.
Going commercial free remains an option rarely used by TV-news outlets, though it is something utilized on occasion.
The NBCUniversal-owned business-news cable network interrupted programming with just a single commercial break between 9:30 a.m. and noon, according to a person familiar with the matter, and was expected to remain commercial free through the close of the stock markets. Fox Corp.’s Fox Business Network, meanwhile, went ad free between 1 p.m. eastern and 4:40 p.m. eastern as the market’s dips became more pronounced.
Both networks’ editorial staffs were scrambling to cover one of the biggest business stories of the year, a more than 900-point drop in the Dow Jones Industrial Average, and corresponding tumbles in the Nasdaq and S&p 500 as investors reacted to new trade threats between the U.S. and China.
Going commercial free remains an option rarely used by TV-news outlets, though it is something utilized on occasion.
- 8/5/2019
- by Brian Steinberg
- Variety Film + TV
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