Cultural impact agency Black Menswear is joining Pixability, YouTube, and Whalar‘s Inclusive Media Initiative.
The Inclusive Media Initiative launched in October, and Black Menswear (which is known for putting on viral flashmobs) is its “first official creator partner that is focused on specifically empowering black creators and, in turn, remedying the pay gap across different creator constituent groups,” Pixability says.
The initiative formed a database where content creators can sign up and self-disclose things like their race, gender, sexuality, and disabilities. Brands can then search the database for creators to work with. Influencer marketing firm Whalar and YouTube are also official partners on the initiative, and it’s the first time YouTube is offering a path for creators to directly tell brands who they are in this particular way.
(To be clear, YouTube does let creators give it information about their race, ethnicity, gender, and sexuality on its own creator/brand matchup marketplace,...
The Inclusive Media Initiative launched in October, and Black Menswear (which is known for putting on viral flashmobs) is its “first official creator partner that is focused on specifically empowering black creators and, in turn, remedying the pay gap across different creator constituent groups,” Pixability says.
The initiative formed a database where content creators can sign up and self-disclose things like their race, gender, sexuality, and disabilities. Brands can then search the database for creators to work with. Influencer marketing firm Whalar and YouTube are also official partners on the initiative, and it’s the first time YouTube is offering a path for creators to directly tell brands who they are in this particular way.
(To be clear, YouTube does let creators give it information about their race, ethnicity, gender, and sexuality on its own creator/brand matchup marketplace,...
- 12/19/2023
- by James Hale
- Tubefilter.com
Former Los Angeles Times reporter Anita Busch has settled her longstanding legal dispute with CAA co-founder Michael Ovitz, Busch’s attorney told TheWrap on Monday. “The case has been resolved as between Anita Busch and Michael Ovitz,” Busch’s attorney, Evan Marshall, told TheWrap. Details of the settlement were not disclosed. Also Read: Former La Times Reporter Anita Busch's Suit Against Hollywood Pi Gets June Trial Date Busch accused Ovitz and other defendants of “threats and assaults on (her) life,” including one incident when a dead fish and a rose were placed on her windshield, along with a note reading, “Stop!” The suit stemmed from...
- 1/29/2018
- by Tim Kenneally
- The Wrap
Almost 16 years after Anita Busch discovered a dead fish on the shattered front window of her car, along with the threatening word “Stop”, the journalist has come to a settlement with former CAA boss Mike Ovitz. “The matter has been resolved between our client and Michael Ovitz,” Busch attorney Evan Marshall told Deadline today, revealing no details. Seemingly hammered out in recent days and announced by Busch’s lawyers in Los Angeles Superior Court on Monday morning…...
- 1/29/2018
- Deadline TV
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