Hollywood has already been toying with generative AI video tools for film and TV production, but with varying results and an existential threat to workers in visual effects and other postproduction work especially.
So the promise and peril of Sora, Sam Altman’s newly-unveiled text-to-video technology from OpenAI that claims to create highly detailed visual scenes from simple text prompts dominated a discussion on AI and worldbuilding in film and TV at the Berlin Film Festival on Saturday.
Dave Clark, a Los Angeles director and early-adopter of AI tools represented by Secret Level, argued, rather than feel threatened, creators need to embrace AI technologies for content never yet imagined or realized. “This is game changing with what we’re dealing with. You shouldn’t fear your job. You should fear the person who uses these tools,” Clark argued.
The Sora system can seemingly produce videos of complex scenes with multiple characters,...
So the promise and peril of Sora, Sam Altman’s newly-unveiled text-to-video technology from OpenAI that claims to create highly detailed visual scenes from simple text prompts dominated a discussion on AI and worldbuilding in film and TV at the Berlin Film Festival on Saturday.
Dave Clark, a Los Angeles director and early-adopter of AI tools represented by Secret Level, argued, rather than feel threatened, creators need to embrace AI technologies for content never yet imagined or realized. “This is game changing with what we’re dealing with. You shouldn’t fear your job. You should fear the person who uses these tools,” Clark argued.
The Sora system can seemingly produce videos of complex scenes with multiple characters,...
- 2/17/2024
- by Etan Vlessing
- The Hollywood Reporter - Movie News
Berlinale’s upcoming European Film Market is promising to be one of the best attended editions in years on the basis of registration numbers to date and amid expectations of a post-Hollywood strikes boost.
“Around 600 companies will be exhibiting, with every official space sold out. There’s not a single corner left,” EFM director Dennis Ruh said of the market running in Berlin’s Gropius Bau exhibition center and the nearby Marriott Hotel from February 15-21.
This compares with 519 exhibitors at the same time last year. The number of territories represented has also increased from 59 to 69.
New territory exhibitors include Saudi Arabia, which will have an umbrella stand in the Gropius Bau, as well as New Zealand, Moldova and Greenland.
“I’m also happy to have India back at the market because they had no official delegation at the market last year. And this year, they will come with a big delegation,...
“Around 600 companies will be exhibiting, with every official space sold out. There’s not a single corner left,” EFM director Dennis Ruh said of the market running in Berlin’s Gropius Bau exhibition center and the nearby Marriott Hotel from February 15-21.
This compares with 519 exhibitors at the same time last year. The number of territories represented has also increased from 59 to 69.
New territory exhibitors include Saudi Arabia, which will have an umbrella stand in the Gropius Bau, as well as New Zealand, Moldova and Greenland.
“I’m also happy to have India back at the market because they had no official delegation at the market last year. And this year, they will come with a big delegation,...
- 1/30/2024
- by Melanie Goodfellow
- Deadline Film + TV
Distribution
Germany’s Zdf Studios has secured worldwide distribution rights for documentary series “Hitler’s Power” (3 x 50’), an exploration of how and why Hitler rose to power and the terrible events that followed.
On Jan. 30, 1933, Adolf Hitler came to power in Germany. The series examines why the Nazi leader was confident of the approval of most Germans, even when the war was clearly lost, and what led Germans to support the Holocaust.
Eco Media, History Media and Zdf Digital, a Zdf Studios subsidiary, teamed to co-produce “Hitler’s Power” in association with Zdf Studios.
Ralf Rückauer, VP, unscripted, Zdf Studios, said: “’Hitler’s Power’ is very much a modern look at this period of German history, designed for a young audience that is disconnected from the generation who experienced the war or its aftermath. With the extensive research undertaken and its high production values, the series offers a distinctive and...
Germany’s Zdf Studios has secured worldwide distribution rights for documentary series “Hitler’s Power” (3 x 50’), an exploration of how and why Hitler rose to power and the terrible events that followed.
On Jan. 30, 1933, Adolf Hitler came to power in Germany. The series examines why the Nazi leader was confident of the approval of most Germans, even when the war was clearly lost, and what led Germans to support the Holocaust.
Eco Media, History Media and Zdf Digital, a Zdf Studios subsidiary, teamed to co-produce “Hitler’s Power” in association with Zdf Studios.
Ralf Rückauer, VP, unscripted, Zdf Studios, said: “’Hitler’s Power’ is very much a modern look at this period of German history, designed for a young audience that is disconnected from the generation who experienced the war or its aftermath. With the extensive research undertaken and its high production values, the series offers a distinctive and...
- 8/7/2023
- by Naman Ramachandran
- Variety Film + TV
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