Things get serious this weekend. Three studio released with a combined cost of some $300 million —”Deepwater Horizon” (Lionsgate), “Miss Peregrine’s Home for Peculiar Children” (20th Century Fox) and “Masterminds” (Relativity)— are opening on a single early fall release date.
After three fall weeks, Clint Eastwood’s “Sully” is the sole clear winner with “The Magnificent Seven” opening in the mid-$30 millions. So the season is down 15% so far.
For all three new releases, this timing could be perilous. The same weekend in 2015, “The Martian” opened at $54 million and the second weekend of “Hotel Transylvania 2” scored $33 million, boosting a Top Ten total to $140 million. Weekend results could bring both marginal returns for the three studios as well as a continuation of the downward trend.
At least each of this week’s debut films can rely on some pedigree to boost their chances. But their anticipated results will all fall...
After three fall weeks, Clint Eastwood’s “Sully” is the sole clear winner with “The Magnificent Seven” opening in the mid-$30 millions. So the season is down 15% so far.
For all three new releases, this timing could be perilous. The same weekend in 2015, “The Martian” opened at $54 million and the second weekend of “Hotel Transylvania 2” scored $33 million, boosting a Top Ten total to $140 million. Weekend results could bring both marginal returns for the three studios as well as a continuation of the downward trend.
At least each of this week’s debut films can rely on some pedigree to boost their chances. But their anticipated results will all fall...
- 9/29/2016
- by Tom Brueggemann
- Indiewire
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