Bet has ordered five new scripted series and six unscripted projects for the upcoming season. The slate includes a comedy remake inspired by the 1992 pic “Boomerang” and a look at the life of “Soul Train” maestro Don Cornelius.
Bet unveiled its 2018-19 season programming slate on Tuesday amid the crush of cable upfront presentations this month. The Viacom cabler has vowed to boost the volume of original series by 21% over last year. Bet Networks president Scott Mills emphasized the cabler’s “special connection with the African-American audience.”
During the past few years Bet has faced increased competition for African-American audiences from Own, TV One as well as Viacom’s own VH1. The original programming push is in keeping with Viacom’s larger strategy of focusing its cable resources on six core channels, of which Bet is one.
“Creating powerful, engaging and provocative content has been Bet Networks’ legacy for decades,...
Bet unveiled its 2018-19 season programming slate on Tuesday amid the crush of cable upfront presentations this month. The Viacom cabler has vowed to boost the volume of original series by 21% over last year. Bet Networks president Scott Mills emphasized the cabler’s “special connection with the African-American audience.”
During the past few years Bet has faced increased competition for African-American audiences from Own, TV One as well as Viacom’s own VH1. The original programming push is in keeping with Viacom’s larger strategy of focusing its cable resources on six core channels, of which Bet is one.
“Creating powerful, engaging and provocative content has been Bet Networks’ legacy for decades,...
- 4/17/2018
- by Cynthia Littleton
- Variety Film + TV
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