Robin Roberts is moving this week from mornings on ABC to primetime. And while the shift is temporary, the business machinations behind it are likely to continue.
Roberts, best known for her regular appearances on “Good Morning America,” will serve this Thursday and Friday as an important presence during two nights of ABC’s coverage of the NFL Draft, an annual highlight for pigskin fans that will also be broadcast on ABC’s sister, ESPN. Both networks are part of the Walt Disney Company, which looks to be making its best play for NFL football as discussions about broadcast rights...
Roberts, best known for her regular appearances on “Good Morning America,” will serve this Thursday and Friday as an important presence during two nights of ABC’s coverage of the NFL Draft, an annual highlight for pigskin fans that will also be broadcast on ABC’s sister, ESPN. Both networks are part of the Walt Disney Company, which looks to be making its best play for NFL football as discussions about broadcast rights...
- 4/22/2019
- by Brian Steinberg
- Variety - TV News
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