This week’s International TV Newswire sees Nickelodeon’s influence grow in Mexico, Navratilova host a trans-athlete debate for the BBC, Globo and Warner Bros. extend in Brazil, Apple pick up Starzplay and HBO profile a polemical Spanish soccer legend.
Nickelodeon Signs Mexican Influencer
Nickelodeon Latin America has signed an exclusive global representation deal with popular Mexican YouTuber Isabella de La Torre, “La Bala.” Under the agreement, Nickelodeon will promote the influencer across multiple platforms, through consumer products, original productions, social media, live events and editorial content. The network will focus heavily on her musical career – she sings and plays the piano, guitar and ukulele – and has plans to merchandize a line of consumer products in fashion, accessories and more. In 2016 and ‘17 La Bala was nominated for Best Influencer at the Kid’s Choice Awards Mexico, and invited to present in 2018.
BBC, Martina Navratilova Ready Trans Athlete Special
Earlier this...
Nickelodeon Signs Mexican Influencer
Nickelodeon Latin America has signed an exclusive global representation deal with popular Mexican YouTuber Isabella de La Torre, “La Bala.” Under the agreement, Nickelodeon will promote the influencer across multiple platforms, through consumer products, original productions, social media, live events and editorial content. The network will focus heavily on her musical career – she sings and plays the piano, guitar and ukulele – and has plans to merchandize a line of consumer products in fashion, accessories and more. In 2016 and ‘17 La Bala was nominated for Best Influencer at the Kid’s Choice Awards Mexico, and invited to present in 2018.
BBC, Martina Navratilova Ready Trans Athlete Special
Earlier this...
- 5/24/2019
- by Jamie Lang
- Variety Film + TV
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