Disney and Apple are both launching their own streaming services come November, but Disney CEO Bob Iger says the two companies weren’t always on competing paths.
In an excerpt from his autobiography published Wednesday in Vanity Fair, Iger revealed that Disney and Apple likely would have merged if Steve Jobs hadn’t died in 2011. “I believe that if Steve were still alive, we would have combined our companies, or at least discussed the possibility very seriously,” Iger wrote.
The excerpt comes from his new book “The Ride of a Lifetime: Lessons From 15 Years as CEO of the Walt Disney Company,” which details Iger’s close relationship with Apple co-founder Jobs in addition to the breakdown of relations between Disney and Apple prior to Iger’s leadership position. According to Iger, previous CEO Michael Eisner effectively ruined the company’s relationship with Jobs by destroying Pixar’s partnership with Disney.
In an excerpt from his autobiography published Wednesday in Vanity Fair, Iger revealed that Disney and Apple likely would have merged if Steve Jobs hadn’t died in 2011. “I believe that if Steve were still alive, we would have combined our companies, or at least discussed the possibility very seriously,” Iger wrote.
The excerpt comes from his new book “The Ride of a Lifetime: Lessons From 15 Years as CEO of the Walt Disney Company,” which details Iger’s close relationship with Apple co-founder Jobs in addition to the breakdown of relations between Disney and Apple prior to Iger’s leadership position. According to Iger, previous CEO Michael Eisner effectively ruined the company’s relationship with Jobs by destroying Pixar’s partnership with Disney.
- 9/19/2019
- by Lorraine Wheat
- Variety - Film News
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