It may not have been in Hollywood, but Apple TV+ pulled out all the stops to make its first world premiere event feel as out-of-this-world as the star-studded affairs at the Tcl Chinese Theater. On Tuesday night, “For All Mankind” became the first Apple TV+ series to premiere, and the upcoming streaming service from the big-spending tech giant marked the occasion with plenty of starry sights.
Instead of shutting down the four lanes of Hollywood Ave, Apple’s big debut took over a full block of Broxton Ave. in Westwood, including the sidewalks, leading up to the Regency Bruin and Regency Village theaters. Though businesses along the street remained open, most were inaccessible to anyone without a ticket once the red carpet was underway, and one owner said Apple provided them $600 a day — three days total, including set up and take down — for the inconvenience.
Guests were greeted at the...
Instead of shutting down the four lanes of Hollywood Ave, Apple’s big debut took over a full block of Broxton Ave. in Westwood, including the sidewalks, leading up to the Regency Bruin and Regency Village theaters. Though businesses along the street remained open, most were inaccessible to anyone without a ticket once the red carpet was underway, and one owner said Apple provided them $600 a day — three days total, including set up and take down — for the inconvenience.
Guests were greeted at the...
- 10/16/2019
- by Ben Travers
- Indiewire
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