The company only tracks U.S. consumption, so the snapshot is just part of the picture. Netflix execs have been coy so far about numbers as the film has rolled through its limited theatrical run and moved onto the streaming platform. The film has racked up acclaim and early awards momentum, earning top honors this week from the New York Film Critics. In an appearance at a conference Thursday hosted by Variety, Deadline’s sister publication, Netflix film boss Scott Stuber was asked about the numbers but would say only that the company “is on [our] way to being happy with the movie.”
Nielsen said Martin Scorsese’s film gathered a total average minute audience of 13.2 million viewers in its first 5 days of streaming availability.