Amazon, AMC, and Apple may have an alphabetic advantage, but they’re just the first three of many outlets that all do the same thing: offer identical opportunities to rent thousands and thousands of titles, with little to no difference in price, quality, or delivery. However, Vudu believes it’s found a way to gain an edge: If you don’t like the movie, it will give your money back.
With “Rental Redo,” viewers can cancel a rental within the first 30 minutes of watching a movie and receive a refund (capped at four times per month). The Walmart-owned company will also refund the difference if the title is available for less on Amazon or iTunes. Both the price match and redo refunds come in the form of rental credits.
It could be popular, given the Add viewing habits of home viewers. For Netflix’s “The Irishman,” just 18% of people...
With “Rental Redo,” viewers can cancel a rental within the first 30 minutes of watching a movie and receive a refund (capped at four times per month). The Walmart-owned company will also refund the difference if the title is available for less on Amazon or iTunes. Both the price match and redo refunds come in the form of rental credits.
It could be popular, given the Add viewing habits of home viewers. For Netflix’s “The Irishman,” just 18% of people...
- 12/13/2019
- by Chris Lindahl
- Indiewire
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