Steven Moffat and Mark Gatiss’ version of Dracula is being lavished with praise by British critics, but a good chunk of its audience slipped away for its second episode on Thursday night.
The blood-soaked BBC One drama, which launches globally on Netflix on January 4, was watched by 2.8M viewers in a 90-minute slot at 9Pm, according to Barb figures provided by overnights.tv.
This was 22%, or 800,000 viewers, down on the first episode’s performance of 3.6M viewers on New Year’s Day — an underwhelming showing given Moffat and Gatiss’ last big literary reimagination, Sherlock, debuted with 7.5M in July 2010.
These are different times, however, and there are lower live audiences for dramas than there were nearly a decade ago. Once catchup and online viewing is accounted for, Dracula‘s audience should rise considerably.
But even with this important caveat, Dracula‘s live rating could be better. The Hartswood Film show...
The blood-soaked BBC One drama, which launches globally on Netflix on January 4, was watched by 2.8M viewers in a 90-minute slot at 9Pm, according to Barb figures provided by overnights.tv.
This was 22%, or 800,000 viewers, down on the first episode’s performance of 3.6M viewers on New Year’s Day — an underwhelming showing given Moffat and Gatiss’ last big literary reimagination, Sherlock, debuted with 7.5M in July 2010.
These are different times, however, and there are lower live audiences for dramas than there were nearly a decade ago. Once catchup and online viewing is accounted for, Dracula‘s audience should rise considerably.
But even with this important caveat, Dracula‘s live rating could be better. The Hartswood Film show...
- 1/3/2020
- by Jake Kanter
- Deadline Film + TV
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