There’s more to Korean entertainment than “Parasite,” Bts and “Gangnam Style.” Notably, an animation sector that is responsible for keeping the long-running U.S. hit “The Simpsons” tooned up, but rarely gets the credit.
Independent production company Redrover is in Berlin on a mission to re-establish itself as a leading player in the cartoon industry, where its property “The Nut Job” has the makings of a global franchise, but only a few fans would identify it as Korean.
“Before ‘Parasite,’ ‘Nut Job’ was one of the most successful pieces of Korean intellectual property of all time,” said Chris Lee, an experienced indie sector executive who joined as the company’s head of international affairs in January 2019, after stints at Showbox and running her own acquisitions firm Clp.
She acknowledges that her task is no easy one, and that the company’s recent history is a tear-jerking saga of obstacles on the way of success.
Independent production company Redrover is in Berlin on a mission to re-establish itself as a leading player in the cartoon industry, where its property “The Nut Job” has the makings of a global franchise, but only a few fans would identify it as Korean.
“Before ‘Parasite,’ ‘Nut Job’ was one of the most successful pieces of Korean intellectual property of all time,” said Chris Lee, an experienced indie sector executive who joined as the company’s head of international affairs in January 2019, after stints at Showbox and running her own acquisitions firm Clp.
She acknowledges that her task is no easy one, and that the company’s recent history is a tear-jerking saga of obstacles on the way of success.
- 2/22/2020
- by Patrick Frater
- Variety Film + TV
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